Welcoming Elina Bukovska as International Media Director
Updated: Jan 14
Today, we're excited to announce that Elina Bukovska has joined the Abintus team as our very first International Media Director.
Elina comes from 4finance, a global advertiser in the financial sector. She managed all their media management tasks worldwide supporting all their local markets with their media management needs.
She has extensive experience with more than 14 years within the Media industry. She has worked on both Agency and the Advertiser side and has a deep understanding of Media contribution to the business.
In her opinion, all media decisions should be made based on a data-driven approach using many MarTech tools and analytics. Elina strongly believes that there is always room for optimization, possibilities to boost performance, increase effectiveness and decrease costs by using customized template development and implementation, change of Strategic/Tactical approach, or negotiating better conditions.
Now that she is part of the Abintus team, she will be working on servicing our clients and delivering our products and services.
ELINA KEY RESPONSIBILITIES: